About
Designer who thinks in systems, leads with clarity.
I'm Guy Bar-Sinai, a product designer and project manager based in Tel Aviv. My path runs through 7+ years leading design and project processes at Studio Hube, a Google UX Design Certificate, and an ongoing practice of building real products from scratch.
BACKGROUND
I started in project management and interior branding at Studio Hube, where I led complex design processes for corporate clients: coordinating teams, managing timelines, and making design decisions that had to hold up under real constraints.
That grounding in process and ownership pushed me toward product design. I completed the Google UX Design Professional Certificate and built two full case studies: a fintech savings app (Pool) and a civic-tech AI platform (Zchut-AI), treating each as a real product problem, not a course exercise.
I'm moving toward senior product design and design leadership roles at tech companies. I bring cross-functional coordination, systems thinking, and the ability to move from ambiguous problem to shipped design.
2017 - 2025
Studio Hube
Project Manager and Design Lead, interior branding for corporate offices. End-to-end ownership of design processes, client relationships, and cross-team coordination.
2019 - 2021
Design Academy Eindhoven
Master of Design (with distinction). Research and practice focused on the role of objects and digital identity in performance society. Realized as a VR environment.
2025 - 2026
Google UX Design Certificate
Completed the full professional certificate program. Built Pool and Zchut-AI as end-to-end case studies: research, systems design, UI, and marketing site.
NOW
Targeting Product Design Roles in Tech
Looking for senior product design or design leadership positions where I can bring together strategic thinking, systems design, and hands-on craft.
WHAT I BRING
Design that ships. Process that scales.
End-to-end product design
From problem framing and user research through information architecture, interaction design, and high-fidelity UI. I don't hand off at the wireframe stage.
Design systems thinking
I build with tokens, components, and shared logic. Both Pool and Zchut-AI share a single token architecture. I reference Material 3, Polaris, and Apple HIG.
Project ownership and coordination
7+ years managing multi-stakeholder projects with real delivery pressure. I understand how design decisions ripple into timelines, costs, and team dynamics.
AI-integrated design workflow
I actively use Figma AI, Framer AI, and other tools to accelerate design work, not as shortcuts, but as part of a deliberate process.
BEYOND WORK
Outside of design I spend time cooking, baking, doing ceramics and 3D printing, illustration, and caring for plants. I travel with my partner and pay close attention to local art and architecture. These aren't unrelated. Noticing materials, proportion, and detail is the same muscle.
Cooking + Baking
Ceramics
3D Printing
Illustration
Travel
Plants
If the work made sense to you, let's talk.
Open to senior product design roles. Based in Tel Aviv.
© 2026 Guy Bar-Sinai. Built with intention.
This site is a design exploration.