For 7 years I have led design projects at Studio Hube, an interior branding studio working with tech companies across Israel. My role sits at the intersection of design, production, and stakeholder management - translating brand identity into physical space while navigating the competing interests of clients, architects, and production constraints.
I led each project end-to-end: directing a team of graphic and product designers, coordinating with the studio's production manager and budget leads, and running biweekly client sessions where I presented concepts, gathered feedback, and managed expectations across all parties.